Branding Agency in Lancaster PA

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Rule #1 for building meaning into your brand’s logo: keep it simple

05/27/11

While we chatter, Facebook is building a monster brand of advertising power

05/13/11

Is Pepsi Ok? An open letter to the new number three soft drink

04/29/11

A brand too far? Walmart is forced to rethink its up-market strategy

04/15/11

Brands, tribes, cliques and cults. How belonging to the group makes a difference

04/01/11

Leading brands prove their value in the (stock) marketplace over time

03/18/11

German engineering vs. Motor City pride: Two carmakers tweak their brands

03/04/11

Taylor Brand Group survey noted in Philadelphia Business Journal

02/24/11

Taking a stand: The separation of church and state and brands

02/18/11

Holiday Inn: A venerable brand finds itself vulnerable to the competition

02/04/11